The Marketing of the President
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The Marketing of the President Political Marketing as Campaign Strategy by Bruce I. Newman

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Published by Sage Publications, Inc .
Written in English

Subjects:

  • Communication Studies,
  • Elections & referenda,
  • Political campaigning & advertising,
  • United States,
  • U.S. Presidential Elections,
  • Politics/International Relations,
  • USA,
  • Election,
  • Political Science / General,
  • Political campaigns,
  • Campaign management,
  • Presidents

Book details:

The Physical Object
FormatHardcover
Number of Pages164
ID Numbers
Open LibraryOL7908546M
ISBN 10080395137X
ISBN 109780803951372

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